Disability exhibitions take place across the country throughout the year, but 2014 sees the arrival of a new kid on the block in the form of the IIC Show in February. Enable sat down with Amal Aziz, Marketing Manager of the brand new Manchester disability exhibition, to find out more about the benefits of attending the event.
First off, what does IIC stand for?
IIC stands for Inclusion, Independence and Choice. This is taken from the premise of IIC Show which is to raise awareness of Inclusion, aid Independence and provide Choice to people with mixed abilities and disabilities.
What’s your role with the exhibition?
As Marketing Manager of the show, I focus on reaching the key audience of IIC Show and ensuring they receive the exciting news about the revolutionary exhibition.
There are lots of disability exhibitions popping up now – what makes the IIC Show different?
IIC Show is tailored to end users as well as trade and health professionals. IIC show applies to the social and political model of disability and is innovative and current. There is nothing on this scale in the North of England and it is needed! It has a full suite of show features unlike no other. The main stage offers meaningful talks for the public, there is a key note stage for professionals as well as other high quality CPD accredited stages for health care professionals and carers. We are proud to have a family area within the proposition of the show which consists of many exciting inclusive activities, some never seen before in the UK!
What’s your target audience?
Anybody with an interest in mixed abilities, the general public, retailers and trade as well as healthcare professionals. The IIC Show will attract a varied audience to shop, learn, gain advice as well as support.
Why do you feel that this event is important for disabled people and carers?
The North of England has the highest concentration of disabled people and there isn’t a show like this in the region to cater for the needs of the people in the North as well as their carers and families. The show will provide a main stage showcase of demonstrations, advice and support as well as 250 exhibitors on hand providing the most up to date products and services.
What sort of things can visitors find out about?
We have 5 seminar stages at IIC Show, a dedicated SEN Seminar theatre, a Professional Keynote Theatre and a Main Stage Showcase consisting of assistance dog demonstrations, inspirational stories, support and advice available also. ETAC R82 UK will provide the ETAC Moving and Handling Theatre also which will contain a series of demonstrations and valuable advice talks. All disability categories are covered, which is fantastic, and all of our exhibitors are there to offer the best support and advice.
Beyond the exhibitors, what’s going to be on offer on the day?
We have a dedicated Family Fun Inclusive Activity Area, one for everybody to enjoy. Tickets for this area are £5 for access to all areas, with 100% of the profit going to our show charity, Make A Wish Foundation.
There is a car show room, and an all-inclusive sports area showcasing a variety of inclusive and adaptive sports. Visitors can also get involved and try out the sports too!
There is a large SEN zone for public and professionals which benefits from a Sensory Pod and Pannone’s Solicitors will be offering visitors a Free Legal Open Surgery.
The College of Occupational Therapy also will be offering free one to one sessions for the public and for OTs. There are many other workshops and seminars for visitors to enjoy as well as the 250 brands across the show stands.
What’s transport like to and from the exhibition?
We have chosen Manchester Central for its accessibility and we are providing FREE transportation for large groups of people wanting to attend. To book free transport for your group please contact me on 0151 709 4034.
Is there an entry fee?
Entry is FREE of charge and anyone can register at www.iicshow.co.uk. Visitors enjoying the Family Fun Area will be asked to pay a £5 fee, 100% of which goes to Make A Wish Charity
Sum up in one sentence why Enable readers should come along to the show in February.
Enable readers should visit IIC Show on the 14th or 15th February to enjoy, shop, learn and gain advice and support which is available to them, their families, carers and professionals.
The IIC Show is coming to Manchester Central (GMEX) on 14 and 15 February, from 10am to 5pm each day. Register to attend free of charge, and get further information on the event, at www.iicshow.co.uk