PromoCon becomes Bladder and Bowel UK in rebrand investment

 

Bladder-AND-BowelUK-Logo

Worsley-based charitable service, PromoCon, has changed its name to Bladder and Bowel UK as part of a major brand overhaul and investment in its corporate identity.

The service, established over 20 years ago, is the only UK national helpline service providing information and support for adults and children with bladder and bowel dysfunction, their carers and the professionals who support them. The name change comes in a bid to make the service easier to find for anyone seeking support for bladder and bowel issues.

With an expert team of nurse specialists and product advisors, Bladder and Bowel UK provides clinical and product advice, signposting to additional support services, training, consultancy and much more.

Karen Irwin, Nurse Specialist and manager of the newly named Bladder and Bowel UK service, says: “I am delighted at the change of name; it is a landmark moment for the charity and will ensure the service is much more accessible for people living with bladder and bowel conditions as well as medical professionals and the wider healthcare community.

“With PromoCon being so well established among the medical and healthcare community and so familiar to people living with bladder and bowel conditions, we felt it was time for a brand refresh to bring our image up to date, improve our communications and raise the profile of the service nationally. In addition to the name change to Bladder and Bowel UK, we are also enhancing our online and telephone support systems to improve the quality of the service provided.

Karen Irwin 2

“Since the Bladder and Bowel Foundation ceased operation earlier this year we have experienced a surge in visitors seeking advice from us and we wanted to make our offering as user-friendly and understandable as possible to support both the medical community and individuals and groups looking for assistance and information.”

Bladder and Bowel UK is part of the wider charitable organisation, Disabled Living, and provides information about services, practical solutions and equipment advice for those who need it.

A helpline is available for patients, health care professionals and anyone who requires further information or support. Call Bladder and Bowel UK on 0161 607 8219 or visit the website on www.bladderandboweluk.co.uk.

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